Rolex Oyster Perpetual Day Date in Yellow Gold, Circa 1968
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In 1956, the Oyster Perpetual Day-Date made its debut. Available only in 18 ct gold or platinum, it was the first wristwatch to display the date and day of the week spelt out in full in a window on the dial. With the President bracelet, originally created specially for it, the Day-Date continues to be the watch par excellence of influential people.
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